Social Media Roundup: Ello
In the digital marketing realm, we love advertising on social media. It provides us with data and access to various markets, all for free. However many users worry that the abundance of ads on...
View Article#COTW: How Digital Is Interupting the Beauty Industry
Beauty blog Into the Gloss launched the first digital beauty line called Glossier. Glossier is built on Into the Gloss’s own database of customer feedback and top performing products. Learn how social...
View ArticleHonda Hits the Sweet Spot
Honda had to do something unique, and perhaps a little weird, to grab the attention of busy millennials-and they certainly did! American Honda Motor Co. released a captivating new campaign by RPA for...
View ArticleLessons from a Storytelling Workshop Leader
Want to connect with someone? Tell them a good story. All of us are drawn to a good story. The beating heart of every beloved content -- whether it’s a film, graphic novel or viral advertising campaign...
View Article